Last Updated: July 2025
At BrainyTots, we are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This policy outlines how we collect, use, store, and protect your data when you visit our website or interact with us.
1. Who We Are
BrainyTots is a UK-based company dedicated to revolutionizing early childhood education through screen-free, STEM-based learning tools and interactive books.
Our website address is: https://www.brainytots.co.uk
If you have any questions about this policy, contact us at:
đ§ contact@brainytots.co.uk
2. What Information We Collect
We may collect and process the following data:
a. Information You Provide
- Your name, email address, and contact details (e.g., via newsletter sign-up, contact forms, or purchases)
- Any information you share when contacting us directly
b. Automatically Collected Information
- IP address, browser type, device information
- Site usage data (e.g., pages visited, time spent, clicks)
We use Google Analytics and similar tools to improve our website and user experience.
3. How We Use Your Information
We use the information we collect to:
- Respond to your queries and support requests
- Process orders or subscription requests
- Send you updates, blog posts, or newsletters (only if youâve opted in)
- Improve our website, products, and services
- Monitor website performance and detect misuse
4. Cookies
Our website uses cookies to enhance user experience. Cookies are small text files placed on your device that help us analyze traffic and usage patterns.
You can control or disable cookies in your browser settings.
5. How We Store & Protect Your Data
Your data is stored securely on our servers or trusted third-party platforms (such as email and form services). We take reasonable technical and organizational steps to protect your information against unauthorized access, disclosure, or misuse.
6. Who We Share Your Data With
We do not sell, trade, or rent your personal data.
We may share data only with:
- Trusted service providers (e.g., email marketing or analytics platforms)
- Legal authorities if required by law
All third parties are obligated to keep your data secure and use it only for the purpose agreed.
7. Your Rights (Under GDPR)
If you are based in the UK or EU, you have the right to:
- Access your personal data
- Correct or update your data
- Request deletion of your data
- Withdraw consent at any time
- Object to processing for direct marketing
- Lodge a complaint with the Information Commissionerâs Office (ICO)
To exercise any of these rights, please email us at contact@brainytots.co.uk.
8. Childrenâs Privacy
BrainyTots products are designed for children, but our website is intended for use by adults (parents/guardians/educators). We do not knowingly collect personal data from children under 13.
If you believe we have collected such data, please contact us so we can remove it immediately.
9. Changes to This Policy
We may update this privacy policy from time to time. When we do, weâll post the updated version on this page and revise the âLast Updatedâ date.
10. Contact Us
If you have any questions or concerns about our Privacy Policy, contact us at:
BrainyTots
đ§ contact@brainytots.co.uk
đ www.brainytots.co.uk
